Email is the theme of Mackline this week, with a few things
happening that readers might like to know.
As indicated in an earlier column, Yahoo New Zealand is going
to deactivate accounts which have not been used for 12
months. If you want to keep your Yahoo account, you must log
in by July 15.
Yahoo told Mackline that New Zealand users have been
contacted in multiple ways, including a ''We want you back''
message to their email accounts, their alternative email
addresses and by text message to the users' mobile phone
number where provided.
''This provides an exciting opportunity to reward loyal users
and new users with the opportunity to sign up for the ID
they've always wanted,'' a Yahoo spokeswoman said.
If you have have a yahoo.com, yahoo.co.nz, a yahoo.com.au or
any other Yahoo account, now is the time to check.
From Monday, anyone can have a go at finding the ID they
In mid-August, users who staked a claim on certain IDs will
discover if they had received a new ID.
Yahoo!Xtra accounts are not affected by the campaign.
However, Yahoo!Xtra users may receive an email regarding
their yahoo.com if they have listed their Yahoo!Xtra account
as their back-up method of contact.
Email guru Debbie Mayo-Smith alerted readers in The New
Zealand Herald to a huge modification that has quietly
been introduced for the Gmail inbox.
''It seems to me unbelievable that such a huge modification
to Gmail [for the better] slipped by unnoticed. Quietly.
Without fanfare or announcements. Yet for those who get a
large amount of email it's utterly marvellous. Potentially
devastating for marketers,'' she wrote.
Google has created an automatic filter which does a good job
of separating the inbox in up to five predetermined
categories. Users can activate a few or all five tabs, which
appear across the top of the inbox.
The five categories are:
• Primary: Email that is sent specifically to you,
person-to-person conversations or that you find important.
• Social: Notifications from social sites - such as
LinkedIn, Facebook - as well as media sharing sites.
• Promotions: Promotions, offers, newsletters,
• Updates: Personal automatically generated updates,
confirmations, receipts, invoices.
• Forums: Messages from online groups, discussions,
The new inbox will open with the primary tab, holding emails
that are important to you. When done, you can then go on to
the other tabs for easy skimming, Ms Mayo-Smith says.
''Just like Outlook has rules to read and put your email into
folders, you can, and have always been able to simulate that
with Gmail - using filters and labels.
''While this new tabbed system eliminates the need for many
of your old filters - if you used them - you can still keep
them with the new inbox to further fuel your productivity in
sorting what to read first or not at all.''
Gmail has also introduced one of the best Outlook tricks of
drag and drop. You drag an email from one tab to another
which re-categorises that email, and all others like it -
past, present and future.
''You wouldn't believe how easy it is to change to the new
Select the settings gear drop-down, which is located on the
top right of your inbox and to the right of the number of
emails, and select ''Configure Inbox'' from the menu.
With her business marketing hat on, Ms Mayo-Smith said Google
had enabled people to use the ''select all'' button, to
delete a category of email with or without reading them. If a
newsletter fell into the promotions tab, along with 30 other
items, that person could delete all without even giving it a
moment of thought.