A Dunedin computer-game company has collaborated with
National Geographic to produce an app for smart phone
and tablet computer devices. It was released last month.
Runaway, a division of NHNZ, produces original social and
mobile games inspired by the natural world.
In partnership with National Geographic, the company
has produced an iPhone and iPad app called Howling
Mouse, which features a cute, carnivorous mouse tackling
scorpions for his dinner and howling at the moon to mark his
Runaway director Tim Nixon said the game's protagonist, an
Arizona grasshopper mouse, was a compelling character found
"We were sitting around a television watching documentaries,
searching for inspiration in real life animal characters
[and] then we came across this crazy little mouse in the
desert in a National Geographic Channel series.
"A 3cm high carnivorous beast who eats scorpions for dinner
and howls at the moon to mark his territory - we obviously
couldn't go past him for a key character."
In the game, the Arizona grasshopper mouse is on an adventure
across the wilderness to save his babies from the clutches of
the deadly great horned owl.
The game also includes real-life facts about the creatures
and environment which inspired it, with each character having
an accompanying video, produced by National
Geographic, especially for the game.
National Geographic Channel senior vice-president of
research and digital media Brad Dancer said the game was a
perfect extension of National Geographic's brand.
"This is the start of an incredible partnership that will
provide consumers yet another new way to experience the
world's best natural history programming," he said.