American style icon Iris Apfel is set to launch her own emoji line.
The 94-year-old, known for her eccentric dress style and love of accessories, has boasted a successful career as an interior fashion designer for over six decades since she launched her textiles company in 1950.
The specialised keyboard features her face and signature oversized spectacles and will launch this September to coincide with New York Fashion Week.
However, Apfel admits she didn't know what an emoticon was, telling Fashionista.com: "Everyone [who interviews me] asks about the emojis; and I didn't even know what an emoji was.
"For me it's rather silly, but it's generational, so if it makes the kids happy ... It's not the most awful thing."
The New York-born entrepreneur is also set to release a clothing range for American department store Macy's called Iris Meets INC at the same time.
Speaking about her collaboration with the retail store, Apfel said: "I didn't like the jewellery [they'd designed] at all and I made suggestions.
"I was much more involved in the design of the jewellery than with anything else."
Apfel is an advocate of "more is more" and advises women to layer on their accessories and bling.
"[I wear] as many as I can possibly get on. More is more and less is a bore - remember that."
Apfel said she's intended to be at the helm of the fashion industry and didn't ever plan to collaborate with anyone because opportunities simply "present themselves" to her instead.
"I never even had a simple business plan, things just happen.
"And I never thought I'd be in fashion; it was not my life's work, but I fell into it and I love it."