Location, location, location

Movie locations appear to be having an influence on New Zealanders' travel destinations, with the animated sequel Madagascar 3 in particular making an impact.

Travel website Hotels.com has analysed search results and discovered that searches on Monte Carlo jumped 92% in the 12 months to September last year, a period that included the release of Madagascar 3. The Hotel de Paris and Casino de Monte-Carlo featured in the animated film.

Searches on locations in the Bond movie Skyfall also spiked. London was up 66% and Istanbul 37% in its month of release, compared with the same period the previous year.

The beaches of Hawaii that featured in the George Clooney film The Descendants appear to have provided a boost for that destination, with a spike of 64% in Hotels.com searches.

The latest Spiderman instalment also seems to have had an effect, with searches for New York increasing 62% in the year to July 2012.