Dunedin business TracMap may have been narrowly beaten during the finals of the 2011 Global Security Challenge but the international exposure gained was "huge", managing director Colin Brown says.
TracMap developed the new GPS-based search and rescue system, which allowed the most effective search patterns to be created by aircraft, boats or land based vehicles, significantly improving the accuracy of searching large areas.
It won the regional small and medium enterprise award at the Asia Pacific section of the Global Security Challenge in Sydney in August, which qualified it for the global finals alongside businesses from the UK, Europe, US and the Middle East.
It was beaten last week in London, with the judges commenting it was a close contest among the regional titleholders.
The small and medium enterprise winner was Spanish company Agnitio SL, which developed voice recognition technology.
"It's been a massive week for us; the profile and reputation we've gained from getting into the finals was considerable, but we also got very positive feedback and made some invaluable contacts from those attending, so the benefits will be ongoing," Mr Brown said.
Founded by Mr Brown in 2005, TracMap has grown to export to nine countries, including North America, Russia, South Africa and Australia.
