Briscoes narrowly missed out repeating last year's record
third-quarter sales figures, boosted by the Rugby World Cup,
but appears on track to better its $27.5 million, full-year
For the third quarter trading to the end of October, Briscoe
Group sales were down 0.46% at $97.5 million, just shy of the
record $98 million generated during the corresponding 2011
Group managing director Rod Duke said the third quarter was
an "extraordinarily good result", given the "huge challenge"
to match the record sales during last year's Rugby World Cup.
Sports goods sales were up almost 25% last year.
"Group performance to date and all key performance indicators
continue to be ahead of last year for the cumulative
nine-month period," Mr Duke said in a statement.
Shares in Briscoes remained unchanged at $2.10 after the
Craigs Investment Partners broker Peter McIntyre called the
result "sound" for the third quarter, noting in the nine
months to October, same-store sales overall were up 3.55%,
compared with a year ago.
"Briscoes are doing well in a very difficult retailing
environment," he said.
On a same-store basis, the group's sales for the third
quarter this year were 2.52% below last year's quarter.
Homeware sales lifted by 4.34% to $65.5 million. Sales at
Rebel Sport fell from last year's record $35.2 million to $32
Mr Duke was confident of bettering last year's after-tax
profit, but cautioned that would be "heavily influenced" by
"We are certainly encouraged by our performance to date and
are confident that the group's full-year tax-paid profit will
exceed last year's tax-paid profit result of $27.53 million."