Port Otago was Jade Software Corporation's initial customer
for its Master Terminal software, which tracks cargo
movements in port. Port Chalmers (above) last month played
host to container ship Oluf Maersk (left) plus cruise ships
Dawn Princess (nearer) and Diamond Princess on the same
day. Photo by Craig Baxter.
Christchurch-based Jade Software Corporation has clinched
a multimillion-dollar five-year deal with five ports in the
United States, installing its ''track and trace'' Master
Terminal cargo-tracking system.
Jade managing director David Lindsay said Master Terminal was
a ''key'' product for Jade, in its suite of expanding
products which are penetrating more deeply into wider
international markets around the globe.
Aside from customers in New Zealand such as Port Otago,
SouthPort, Port of Nelson, Wellington's CentrePort and
Tauranga, Master Terminal is installed in 33 terminals around
the world, including Italy's largest port, at Genoa, in Iraq,
in Georgia, the United Arab Emirates, Gdansk in Poland and
the Port of Recife in Brazil.
Mr Lindsay said Port Otago was Jade's initial customer, more
than 15 years ago, and the businesses had worked closely on
developing the system.
Master Terminal, which was designed to replace paper-based
tracking systems, was well-suited to ports handling mixed
cargoes, Mr Lindsay said.
The latest contract in the US is with Diversified Port
Holdings (DPH) a company with $US2 billion ($NZ2.38 billion)
to invest, which is building up large stakes in ports and
rail lines across the country.
''This contract is a real beachhead into the States for us.
It's a better way of entry than trying to win entry, port by
port,'' he said.
Its shipping terminals are in the southeastern United States;
with two in Jacksonville, and one in each installed in
Mobile, New Orleans and Port Everglades. DPH's decision to
use Master Terminal came after a visit to New Zealand last
July by five company representatives to review three Master
Terminal sites, including Port Otago.
''The five-year contract is sizable in dollar terms and will
also allow Jade to expand its footprint in the US and build
on existing customer relationships in the market,'' Mr
He said Master Terminal stood out for DPH because it uniquely
suited its mixed-cargo ports, was flexible and was proven to
be a highly reliable system.
''DPH is also focused on improving efficiency and competing
aggressively for market share, something that Master Terminal
will equip them to do,'' Mr Lindsay said.
While tracking containers from gate-entry, to storage and on
to the ship, Mr Lindsay said, break bulk cargo, pelletised
products, cars and roll-on roll-off cargo could also be
New Zealand ports tended to offer mixed-cargo services and
around the world, some of the largest ports were working to
capacity and an ''overflow'' of cargo was going to smaller
ports, which created opportunities for Master Terminal, Mr
He said there was more expansion planned in the Middle East,
where cargo volumes were in general up 20%, citing car
transport's 60% increase as an example.
Africa was also a newcomer for Jade, as its ports had been
''poorly serviced'' in the past, but there were now signs of
economic recovery and investment in infrastructure.
Other Jade products include the launch 10-months ago of a new
international business to help governments, financial
organisations and intelligence agencies fight crime,
corruption and threats; with Wynyard operating as a separate
The product allowed companies to keep up to date with
compliance and regulations, and Wynyard inherited the
investigative business from Jade. It identifies fraud and has
been used extensively by the police.
It also could identify potential financial risks. The new
third product at the time was based on predictive analysis.
It has the ability to aggregate large volumes of data and
mine it to look for fraud patterns, money-laundering or
organised crime shifting money around the world.