TracMap technology is installed on a tomato harvester in Australia. Photo supplied.
Dunedin-based GPS mapping company TracMap has signed a supply
agreement with Australia's largest tomato grower.
Kagome Foods, which is owned by Japan's Kagome Group, will
use TracMap systems to improve harvest efficiency and reduce
risk of quality errors.
Since TracMap's establishment in 2005, it has grown to
provide GPS technology across the agriculture, search and
rescue, utilities and aviation sectors.
National sales manager Lance Nuttall was excited about its
''significant'' expansion into process crops, seeing the sale
to Kagome as the first of many.
''We are already supplying a similar system into viticulture
so this is quite a simple and logical extension of what we
already do for grape harvesting,'' he said.
Mr Nuttall believed the key to TracMap's success and rapid
growth was how easy the system was to use for busy people,
working under pressure.
''We operate in a unique niche. Our customers are operating
vehicles in demanding situations and need systems that do
what they want but don't distract the driver from operating
Kagome had 11 harvesters operating 24 hours a day for more
than two months. With 2100ha of crop spread over a 150km
range, logistics was a big issue, field operations general
manager Jason Fritsch said.
The main benefits of the TracMap system were the accurate
capture of yields as they were happening and accurate
recording of the areas harvested.
''We have been looking for a system that can supply the
efficiency and quality assurance improvements we wanted for
three years now.
''The TracMap system allows us to better track from field to
factory without the same level of paperwork and human
involvement, which reduces costs and potential for errors,''
Mr Fritsch said.
The systems would initially be installed on the harvesters to
task them to the correct fields, as well as capture row
weights, and match loaded bins to the correct varieties and
They would later be installed on sprayers and other
equipment, to provide better tasking and tracking of crop