Air New Zealand has cut its domestic fares and introduced
nationwide standby flights in an effort to get more Kiwis
Yesterday, the airline announced its cheapest fares would
fall by $10, following the introduction of a seat with
carry-on luggage only (up to 7kg) fare on its regional
Among other deals, the airline was offering $59 stand-by
fares until June 30 on many of the airline's 27 domestic
destinations, and $79 one-way fares on its two longest
routes, Auckland-Dunedin and Auckland-Queenstown.
Air New Zealand Australasia airline group general manager
Bruce Parton said fare reductions were not a response to
low-cost carrier Jetstar.
However, when fares, terms and conditions were the same as
their competitors, customers preferred to fly with Air New
Zealand, he said.
"What we are really targeting is leisure customers and seeing
if we can get more people to travel."
The seat-only fares proved popular on flights across the
Tasman and the Pacific when introduced 14 months ago, he
Following successful trials in Dunedin and Christchurch, Air
New Zealand would also launch standby fares nationwide.
Mr Parton said the Dunedin trial aimed to see if it would
stimulate the student and leisure market, while Christchurch
presented an opportunity to see how the scheme performed at a
"These series of trials gave us the confidence to say this
product appeals to a niche market... it appeals particularly
to students and to free and independent travellers and in
particular to the older generation."
The airline was confident standby fares would improve the
frequency of travel in and out of regional New Zealand,
without affecting its business market, he said.
Jetstar Australia and New Zealand chief executive David Hall
said it was great to see the benefit of competition in the
New Zealand market and "it's the passengers that win".
"As the largest low cost carrier in the Asia Pacific we're
committed to offering the lowest fares for travel within New
Zealand, and have clearly demonstrated this since we