Tourism Dunedin staff (from left) Sharon O'Loughlin, Gil
Abercrombie, Bree Jones, Josh Jenkins, Suzanne Arthur,
Justin Cashell and Hamish Saxton yesterday. Photo by Peter
The potential of Forsyth Barr Stadium and the lucrative
Chinese market has resulted in new appointments for the
organisation charged with marketing Dunedin to the world.
Tourism Dunedin has appointed people to four new positions
after the regional tourism organisation underwent an internal
shake-up late last year, and disestablished three roles.
Those roles included a part-time public relations consultant,
a part-time Auckland-based trade sales representative and a
full-time domestic and conference marketing manager.
Chief executive Hamish Saxton yesterday announced the four
new employees to join the current team and said they were
"eager to place Dunedin firmly on the map".
Justin Cashell has been appointed to the role of tactical
branding and marketing, Bree Jones to business events tourism
development and sales, Gil Abercrombie to travel trade sales
and marketing and Sharon O'Loughlin to public relations and
Mr Saxton reiterated comments last year
concerningrestructuring: it was a response to opportunities
in the market, namely the stadium, the growing segment made
up of Chinese visitors, and the Christchurch earthquake.