Geology graduate and digital entrepreneur James Stewart is
selling his left leg on the internet -- for a million
dollars.
The 24-year-old Christchurch man says his leg has about 2000
square centimetres of skin, and he is selling advertising
space on it for $500 a square centimetre.
One client has already bought space for an ad.
"It's a fun and cool way of advertising," Mr Stewart told
international Forbes Business Magazine.
He estimates his leg has space to tattoo 200 advertisements
on it and raise money to support his art website.
The idea was inspired by the Million Dollar homepage, the
brainchild of Briton Alex Tew who raised $US1 million
($NZ1.34 million) by selling one million blank pixels on an
internet homepage for $US1 each.
Mr Stewart said sponsors can choose artwork from his website
artklick.co.nz, and he will pay the designer at least $1000
for using their art.
"I am hoping I can get small, local firms," he said. If he
reaches his goal, he will donate $50,000 to charity. He is
also considering "selling" his right leg.
Mr Stewart, who also sells advertising on coffee cups -- for
$6000 for 25,000 cups in NZ cities - said he has lots of
ideas for money-making websites but was focussing on his Art
Klick and Million Dollar Leg Project.
The art website is intended to be a free platform for New
Zealand artists to sell their artwork, but he had blown all
his money on setting up the website.
"We have a cool site but no money to market it," he said on
his website.
