The hospitality industry is looking forward to a boom summer
to shake off last year's washout and the gloom of a sluggish
A new survey by the Tourism Industry Association (TIA) shows
nearly half of New Zealanders will travel over the
Christmas-New Year break.
A total of 49% plan to travel over the break, and will spend
an average of 7.9 nights away - up from 7.4 nights in each of
the last two Christmas-New Year periods. Five percent of
those going away are heading overseas, while 13% of those
surveyed had not decided if they would leave home.
TIA chief executive Martin Snedden said the latest ''AA Mood
of the New Zealand Traveller'' report matched a cautious
industry optimism about the summer ahead.
''There does seem to be a reasonable level of optimism about
''Everyone is crossing their fingers and hoping the weather
is going to behave better than it did last year.''
Hospitality New Zealand chief executive Bruce Robertson
''There's a bit of an expectation that New Zealanders have
had enough of that doom and gloom and are looking forward to
a summer break and enjoying themselves.
''The weather forecasts look reasonably positive.
''There's a positive expectation out there that this summer
will be better than last.''
The report, based on a Colmar Brunton survey of 1016 New
Zealanders, showed Auckland was the most popular holiday
destination this summer.
Traditional holiday spots like Lake Taupo, Tauranga-Mt
Maunganui and the Coromandel were also popular choices. In
the South Island, Christchurch, Queenstown and Nelson were
While the urban centres were popular with people visiting
families, the holiday traffic would likely be spread around
the country, Mr Snedden said.
Despite falling domestic airfares, 87% of people planned to
travel by private vehicle over the holidays.
Just over 70% of people surveyed will holiday with relatives,
40% will head away with their partner and 23% will spend the
break with friends.
Motels and holiday parks each attract 16% of holidaymakers,
70% of those leaving home staying in a private home or crib.
It was notable 62% of those who needed to book accommodation
had not yet done so.