A Sky Television advertisement promoting the July 5
boxing fight between heavyweight star Joseph Parker and United
States veteran Brian Minto was pulled because it contained an
incorrect claim that former contender Shane Cameron had
Sky withdrew the commercial on Friday following a complaint
and had since begun screening a re-edited version, a company
"We did have a complaint that Shane Cameron's career was
definitely not ended. That was good enough for us so we took
it upon ourselves to take the promotion down, edit that
portion out and put it back up."
Cameron did not return the Herald's call, but his manager Ken
Reinsfield said the Mountain Warrior -- who challenged
unsuccessfully for the cruiserweight world title in 2012 --
would likely re-enter the ring later this year.
Mr Reinsfield was angered by a claim from Minto in the
original ad that he had sent Cameron into retirement after
defeating him in a seven-round bout in December.
"I thought it was pretty disrespectful, extremely
disrespectful," said Mr Reinsfield, who blamed the error on
fight promoter Duco Events.
"No one ever phoned me to ask if he had retired and then they
go and stick that straight up? This is coming from Duco who,
let's face it, have made a lot of money off the back of
Shane's blood and sweat."
Director David Higgins said Duco accepted responsibility for
the error, which he attributed to Minto getting carried away.
"We were happy to adjust the commercial because we don't want
to offend Ken and Shane."
Mr Higgins said it was unfair of Mr Reinsfield to imply Duco
had exploited Cameron.
"Shane has made some good money on our promotions. We've paid
him close to a million bucks or heading up that way in the
few times we've worked with him, so there are no hard
feelings as far as we are concerned. Boxing is a business
where there is a lot of talk in terms of building a
promotion. Hopefully they don't hold a grudge, but that is up
Minto said he had apologised to Cameron over the commercial
when the pair met at the recent Super 8 fight night.
"I'm not the type of person who likes to slander people or
say mean things," Minto said. "It was kind of a catchy thing
I guess to promote the fight but I can see why they would be
mad. I said 'man, don't take no offence, it's just promoting
the fight'. As you can imagine he was pretty sore. He was
like 'I'll let this one slide', but he was trying to break my
stones a little bit."
Mr Higgins said Parker, who is training in Las Vegas, was
unaware of the dispute over the commercial.
"Joseph was present at Fight For Life and saw what Minto did
to Cameron first hand. If he didn't end his career he came
damn close to it."
While Cameron has not confirmed any plans for his return to
the ring, a blockbuster showdown with Parker now appears a
Mr Higgins said Duco had presented Cameron with a six-figure
offer to fight Parker, which remained on the table.