Cutting back further on TVNZ's news and current affairs
budget is short-sighted and will lead only to a downward
spiral in the broadcaster's ability to operate in a
competitive environment, Opposition MPs say.
It was reported today an intention by TVNZ to cut $5 million
from the news and current affairs budget could affect up to
75 jobs, and would involve downgrading its Wellington and
Christchurch bureaus and centralising operations in Auckland.
Broadcasting Minister Jonathan Coleman said the measures were
an operational matter, so it would be inappropriate for him
to comment.
Proposals follow a cost-cutting exercise last year in which
80 jobs were shed.
Labour's broadcasting spokesman Brendon Burns said cuts might
temporarily assist the bottom-line and allow for an increased
flow of dividends to the Government, but it would further
impact on the company's viability.
Mr Burns said TVNZ was a market leader in free-to-air
television because of its strong local content, built around
evening news and current affairs programmes.
"On-going cuts to those will make them less compelling to
viewers who already have plenty of other options. Added to
that, there are very real worries that TVNZ is reducing its
other New Zealand content, especially in drama and
documentaries."
Meanwhile, TVNZ was "cannibalising" itself by providing some
content exclusively to Sky TV from May, which would provide
short-term gains but at the cost of viewers on TV1 and TV2.
Despite the broadcaster's shaky financial state, Dr Coleman
has asked TVNZ to look at turning TVNZ 7 into a quality
public broadcasting channel, funded by the commercial
operations of TV1 and TV2.
Mr Burns said TVNZ needed to look seriously at the
competition it faced from Sky and investigate reviewing
broadcasting competition issues.
Green Party broadcasting spokeswoman Sue Kedgley said making
more cuts to news and current affairs in order to squeeze out
higher profits and a higher government dividend was an
"idiotic" strategy when the prime news and current affairs
time slot was critical in pulling viewers.
"A drop in audience share will then affect advertising
revenue resulting in an ever increasing downward spiral," she
said.
Centralising in Auckland also presented a risk that news
would become weighted towards Auckland issues.
TVNZ made a profit before interest and tax of $10.1 million
last year. That shrank to $2.1m after tax, interest and
restructuring costs.
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