The two-day Rhythm and Alps music festival, due to start in the Cardrona Valley today, has sold out.
Tickets for the full two-day event ran out last week and organisers announced yesterday all the one-day tickets had been sold as well.
There will be no box office on site.
Close to 10,000 people are expected to attend the festival on Robrosa Station between Cardrona and Wanaka.
The long list of artists includes Shapeshifter, The Veils and Holly Arrowsmith.
The festival site stretches for a kilometre or more down the Cardrona River, with on-site accommodation including a teepee village.
Up to 5000 people are expected to camp on-site.
Headquarters for many of the hundreds of the festival staff is the station woolshed, which in yesterday's warm temperatures smelt exactly as a woolshed should.
The festival is an off-shoot from the three-day Rhythm and Vines Festival in Gisborne, organised by Chris Gillies.
Mr Gillies says Gisborne receives a $13 million to $15 million economic benefit from that festival, while Gisborne Mayor Meng Foon says the festival is worth $25 million to the local economy.
The Queenstown Lakes District Council issued a 15-year consent for Rhythm and Alps, which was previously held at Methven, in Canterbury.
Festival-goers begin checking in at 9am today, with the festival due to start at 2pm.
