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A truck driver did not know a cyclist had gone under the wheels of his truck until he was alerted by other motorists some 70 metres away, police say.
The cyclist died at the scene, on the busy corner of Parnell Rise and The Strand in central Auckland.
Inspector Cornelius Klussein said the cyclist had been riding down Parnell Rise and was turning onto The Strand when the crash occurred.
He said the truck driver, who had been travelling straight on The Strand, did not know the cyclist had gone under his wheels until alerted by the sound of tooting horns from other vehicles.
This afternoon the truck could be seen some 70m from where the body was lying on the road concealed by a white sheet at the busy intersection.
St John ambulance spokesman Norm Ngatai confirmed a person aged around 30 had died at the scene.
"About 2.15pm a call came from the public of a truck versus a cyclist, on Parnell Rise near Stanley St.
"On ambulance arrival the patient was in critical condition, and shortly after ... was declared deceased on scene,'' he said.
Detours were in place but congestion was heavy, the New Zealand Transport Agency said.
Drivers were advised to avoid the area until emergency services had cleared the scene.