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It seems diamonds are a golfer's best friend, in the Wakatipu.
Fans going to golf's New Zealand Open and pro-am near Arrowtown, which starts on February 27, will have a chance to win a $10,000 diamond courtesy of Michael Hill Jeweller.
The firm, one of the open's main sponsors and co-owned by Sir Michael Hill, who hosts the open on his course, The Hills, is putting up two diamond prizes.
Members of the crowd will get the chance to win the prize and players will also be chasing diamonds - the first hole in one at the 10th hole will earn the player who hits it a $70,000 diamond ring.