Auckland International Airport yesterday released its new
international visitor ambitions which, if met, could have a
significant impact on the national economy.
The airport company predicted annual international visitor
arrivals growth could be between 3.6% and 5.5%.
Airport chief executive Adrian Littlewood said the tourism
industry's goal of 6% year-on-year growth in value to 2025
was ''very much achievable''.
That meant New Zealand's international visitor arrivals could
grow to between 4.2 million and 5.2 million by 2025.
''The tourism industry is also targeting to increase the
average spend of international visitors. Depending on how
well we can meet demand and cater for market change, the
potential spend of those visitors could be worth $19.1
billion to our tourism industry and much more for our wider
economy,'' he said.
Craigs Investment Partners broker Chris Timms said the
ability of Auckland Airport to create opportunities for
airlines to fly into New Zealand was an advantage for both
the national and regional economies.
''Their position allows them to guide people wanting to fly
into New Zealand.
''You tend to think of Auckland Airport as passive but
actually, they are very active in promoting increased plane
numbers flying into New Zealand.''
The more opportunities the airport created, the more money
would be spent in places like Queenstown and Central Otago
through Auckland Airport's ability to encourage people to fly
south, he said.
Auckland Airport owns 19% of Queenstown Airport.
Mr Littlewood said Australia would always be a key market to
New Zealand because of its proximity. Within Asia, China
remained the standout prospect for growing tourism.