In a coup for NHNZ, the Dunedin-based television company has
been chosen by documentary heavyweight National Geographic to
archive and sell more than two decades of footage.
The deal will see thousands of hours of footage added to NHNZ
Moving Images collections, as it becomes the exclusive agent
for National Geographic Channels Worldwide.
NHNZ's Moving Images manager Caroline Cook said the images
had not been available before and it was a "coup" for the
business unit to have been chosen by the company.
Under the business model, National Geographic would earn a
royalty on the sale of any content, which was sold by the
Buyers would be able to view low-resolution footage on NHNZ's
stock footage website, which was launched this year, before
deciding whether or not to buy.
Six staff worked in the Dunedin-based archive, which already
held more than 200,000 hours of footage, and more jobs were
likely as thousands of clips were added to the stock footage
library, she said.
National Geographic Channel global content sales
vice-president Germaine Deagan Sweet said the partnership was
an opportunity to increase revenue streams through licensing.
"National Geographic Channel has a long-standing reputation
for brilliant, high-quality imagery, and we wanted to provide
producers with a broader opportunity to access the incredible
breadth of our inventory with footage that has captivated
"NHNZ's Moving Images was a natural fit for this."
The collection spans genres ranging from natural history to