A topless activist from women's rights group Femen protests
outside a 'Barbie Dreamhouse' of Mattel's Barbie dolls in
Berlin. REUTERS/Pawel Kopczynski
Women's rights protesters disrupted the opening of a
giant pink doll's house in Berlin, saying the Barbie
"Dreamhouse Experience" objectified women.
Promoting the doll made by Mattel Inc, the house allows
paying visitors to try on Barbie's clothes, play in her
kitchen and have a go on her pink piano. The exhibition will
be open until August 25.
A handful of protesters gathered outside the shocking pink
house that has been erected in one of central Berlin's
A topless woman, a member of the Femen protest group, who had
the slogan "Life in plastic is not fantastic" scrawled across
her chest, set fire to a Barbie doll tied to a mini crucifix.
"There's too much emphasis on becoming more beautiful and on
being pretty and that puts an awful lot of pressure on girls
as well as wasting capacities which they could use to simply
be happy or for school," said Stevie Meriel Schmiedel, a
founding member of the "Pink Stinks" protest group.
"We're protesting because Barbie would not be able to survive
with her figure and yet she is an idol for many girls and
that's not healthy," she said.
One placard read: "Dear Barbie - don't just bake cupcakes,
eat them too!"
A male protester in a wig, pink shirt and shimmering skirt
held a poster reading: "Do you like me now?"
Christoph Rahofer, chief executive of Event Marketing
Services, which organised the exhibition, similar to one that
recently opened in Sunrise, Florida, said the Dreamhouse
Experience was a positive thing.
"It's basically about playing, being amazed and discovering -
there's lots of hidden things to be found and it's an
The Barbie doll made its debut in 1959, and is named after
the daughter, Barbara, of its inventor Ruth Handler,
according to Mattel's website.