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The theme for this year's event, The Power Of Flowers, will be celebrated by five floristry experts, who have been charged with creating a bespoke floral installation reflective of the event's theme.
The chosen florists represent the floral talent that stretches the country.
The five florists are: Chikako Shiraki from White Tree Floral (Auckland), Kerri Murphy from The Twisted Willow (Wellington), Kath Parkes from Mrs Bottomley's Flowers (Christchurch), Samantha Trott from Samantha Rose Flowers (Ashburton) and Linda McKenzie from Fallow and Fox (Dunedin).
Rebecca Jones, NZ Flowers Week group marketing manager says, "We're fortunate New Zealand has such a deep, diverse range of florists. Our homegrown experts are global leaders in their craft. It does however make choosing the five who represent the event incredibly difficult. This year's florists have gone above-and-beyond and we're so grateful to be working with such long-standing, world-class women for 2019's event.''
To effectively portray the theme for NZ Flowers Week 2019, each florist is assigned an emotion that feeds into The Power of Flowers concept.
"The florists were tasked with creating an arrangement that reflects their awarded emotion and the overarching theme. It was amazing watching the selected florists assimilate their given emotion and conceptually grow idiosyncratic arrangements. Each florist has her own special narrative, which is beautifully transcended as they worked to produce a broad range of vibrant designs.''
Ashburton's Samantha spoke to her emotion, love: "I have named my concept 'The Proposal', the semi-circle of flowers around the ottoman has an engagement ring on it. The woman is slipping into a bath to admire her new ring. The floral back drop and colours have been selected to represent her feeling all the 'love'.''