Alliance Group in limelight with ribeye

A ribeye from an Oamaru meatworks has been crowned the world’s best grass-fed steak.

Alliance Group sales and marketing general manager Shane Kingston said the group’s Pure South Handpicked 55-Day Aged Beef was crowned the best grass-fed steak and the best ribeye steak in the world at the World Steak Challenge awards in London.

Medallists from a preliminary World Steak Challenge event in the Netherlands in September went on to the "best of the best" contest in the United Kingdom this month.

The award was a globally recognised accolade, which was always the strongest endorsement of a product, Mr Kingston said.

“It is testament to Alliance’s exceptional focus on excellence and the dedication and hard work our farmers put in day in, day out to raise the best grass-fed red meat in the world.

“It was already a great honour to have won gold in the World Steak Challenge where multiple gold, silver and bronze medals can be awarded in each category. But to now have our steak judged as the best of all the ribeye and grass-fed steak gold medal winners globally is just outstanding."

The ribeye was selected at the co-operative’s Pukeuri plant near Oamaru.