My brain had been happily hiding in a vampire trilogy until around midday on the 31st when we braved the mall in Nowra, New South Wales, for the New Year’s Eve booze and food mission.
As teased in my last column about the whirlwind of attending five trade shows in as many weeks, I’ve gathered some pearls of wisdom on trade show lessons and etiquette.
From every conference I've taken away a much deeper insight into the industries they are in and, importantly, our opportunity as a business to position ourselves within it, Sarah Ramsay writes.