Valen Scarsini claimed after analysing all the players in each squad, that New Zealander Tim Payne's 4700-strong Instagram count needed a boost.
Speaking in Spanish to his millions of followers on TikTok and Instagram, Scarsini urged them to make Payne a World Cup hero.
"Explode his posts with likes and comments. We need to start naming Tim Payne everywhere.
"You have to make videos feeding the legend of Tim Payne.
"If you have the World Cup album, upload a photo with your sticker."
Scarsini's call has seen Payne's Instagram profile amass followers at an alarming rate.Early on Friday morning, Payne's follower count was rising at 1000 a minute, and was on track to break the 1 million mark that day.
Payne's last post was in March, when he played his 50th game for New Zealand in a FIFA World Series match.
The post has now been viewed more than 500,000 times and attracted nearly 70,000 comments.
Scarsini has since revealed that Payne has been in touch to thank him.
"Was wondering why my socials were blowing up and found your post, man," wrote Payne.
"Appreciate the love! Gracias, hermano."
This story was first published on rnz.co.nz |  |
