Queenstown, Southern Lakes and New Zealand tourism operators get down to business today to make the most of the opportunity to sell and promote their products to international buyers. But what is this travel trade expo actually all about?
Almost 300 suppliers and contractors from around New Zealand are working behind the scenes to stage the first Tourism Rendezvous New Zealand (Trenz) travel trade display in the Southern Lakes district. The expo is now on and runs until Wednesday.
Tough markets challenging New Zealand tourism operators make the Tourism Rendezvous New Zealand (Trenz) especially important, the manager of the trade show says.
In this week's Wakatipu Echo, New Zealand Hotel Council Queenstown regional chairwoman Penny Clark, of Goldridge Resort, puts the spotlight on one of Queenstown's biggest marketing opportunities to date - Trenz.
The number of buyer attendees for the first Tourism Rendezvous New Zealand (Trenz) event in the Southern Lakes has exceeded pre-earthquake targets, the trade expo's managers say.