Presbyterian Support South Canterbury Enliven spokeswoman Carolyn Cooper said older New Zealanders carried an irreplaceable wealth of knowledge.
"They’ve raised families, built communities, adapted to huge social and technological changes, and they continue to contribute in countless ways.
"Respecting their preferences, supporting independence, and focusing on wellness rather than illness isn’t just good care, it’s good for society," Mrs Cooper said.
Enliven provides support to older people and those living with dementia and/or disabilities across Aotearoa New Zealand, helping them maintain independence and fulfilling lives.
Services include in-home practical support, engaging day programmes, short-term respite and health recovery services, as well as residential care, rental accommodation and retirement villages — all tailored to meet the specific needs of local communities.
Aotearoa New Zealand’s population is ageing at a steady pace, driven by declining fertility rates and increased life expectancy.
According to Stats NZ, by 2040 it is projected that one in four New Zealanders will be over the age of 65.
"The contribution of older New Zealanders is often undervalued, despite their lifelong efforts.
"This is despite older people contributing to society and the economy as employees, business owners, volunteers, and carers," Mrs Cooper said.
"Others have spent their lives contributing to society and we have much to learn and admire from them.
"However, we are exposed to negative messages about older people, so our brains are wired to form judgements about people based on their age," she said.
"Although New Zealand fares better than many countries, negative stereotypes — like seeing older people as frail or dependent — still persist, and can negatively affect health outcomes, including causing older people to feel isolated and lonely.
"Supporting elderly people to live at home for as long as possible and focusing on what they want is the least we can do.
"Moving to a model of wellness rather than illness and treating people with respect and dignity is hugely beneficial for society overall."
Mrs Cooper said the Eden Alternative Philosophy of care, which was in place at PSSC Enliven homes, clearly embraced the wellness model, offering a wide range of support for older people living in South Canterbury from day activity programmes through to permanent care.
"The stories that we hear from older people clearly show that we are making a difference but as a community we need to do better to ensure that the voices of older people are heard and that we act where we can," Mrs Cooper said.
Enliven’s national survey launched yesterday and is open to people of all ages.
The survey offers an opportunity to share ideas on how to foster a more inclusive, respectful society for older people.
Visit pssc.org.nz/enliven to take the survey.
