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The inaugural outing of Dunedin's pop culture and science festival was such a success there are plans to do it again, organisers say.
This year's festival theme was DunDead and people dressed as zombies walked, danced, ran, chilled out and watched movies (featuring zombies) over the weekend.
Events included the world premiere of feature film I Survived a Zombie Holocaust, which was filmed in Otago, zombie makeovers, a zombie walk, zombie survival run, a zombie ''flesh mob'' outside the Dunedin Town Hall and a zombie ball.
Festival director Ann Cronin said the festival had been a huge success and more people than she had hoped for turned out. More than 200 people, aged from 4 to their 80s, turned up for the most popular event, the zombie walk from the Dunedin Railway Station to the town hall.
''It was more than we'd hoped for. Some things were a little small, all right, but as we are in our first year we were happy to have anyone come along and test the water and see what we're about. It was really a lot of fun.''
The support had shown what could be done and so she was keen to do it again next year. Though the theme might be based on another pop culture group, the festival would always have a film and science component.
''We could look at anything from vampires to superheroes to crime scene investigation. We want to get people thinking creatively.
''There's a lot we can do using Dunedin as a creative hub where we push boundaries and mesh-up different disciplines. We are a city full of brains; we should be showing them off.''