TracMap gets room to expand

TracMap founder Colin Brown addresses the crowd at the opening of the company’s new offices in Dukes Rd, Mosgiel, last week. Photo:Supplied.
TracMap founder Colin Brown addresses the crowd at the opening of the company’s new offices in Dukes Rd, Mosgiel, last week. Photo:Supplied.

TracMap founder Colin Brown addresses the crowd at the opening of the company’s new offices in Dukes Rd, Mosgiel, last week.

The company supplies precision guidance systems to the primary food production industries with the cloud-based system allowing accurate task management and placement reporting for products, people and vehicles in-field.

Chief executive David Glen said TracMap had been based at offices in Gladstone Rd since 2008. Since raising new capital late last year, it had been on an accelerated growth path, recruiting additional development, sales and marketing staff, and had ‘‘run out of room’’.

The opportunity arose to refurbish the old Silver Fern Farms offices in Dukes Rd. In addition to growth in Mosgiel, TracMap had recruited more staff in Australia and Mr Brown was now based in Salinas, California, where he had recruited two sales staff.

The company was excited at the ‘‘huge’’ opportunities in California and was committed to doubling its staff in the US before the end of the year.

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