It has been put up to publicise the Countrytime Hoedown, the first time Omarama has hosted the event after it became too big to be accommodated at Otematata.
The hoedown, from November 19 to 21, has been backed by Omarama businesses with between 600 and 700 people expected to hear more than 100 performers including several top recording artists.
Organised by Ferg Mitchell, the hoedown started as a small event at the Hakataramea Hotel, moved to Otematata when that hotel closed, and is now at Omarama.
The Countrytime Hotel, with its large grounds, would be able to better accommodate the event, particularly the South Canterbury Motorhome Rally which will be part of the hoedown.
Already, the hotel is fully booked and other accommodation in the town, including in holiday homes whose owners are prepared to rent, is filling up.
