Otago Rugby Football Union chairman Ron Palenski, Highlanders chief executive Richard Reid and Southland Rugby Football Union chief executive Roger Clark are on various working parties.
The groups, consisting of New Zealand Rugby Union and provincial representatives, were formed following the two-day forum in Wellington recently.
Six groups have been formed, with the titles Vision, Air New Zealand Cup, Sanzar Broadcasting Agreement, Franchise Review, Communication, and Structure.
Palenski is a member of the Vision group, which was the first to meet and report back to the NZRU.
The national body is expected to reveal soon where the group believes New Zealand rugby should be heading.
Clark is part of the working party looking at the future of the Air New Zealand Cup, a report due to be completed by September.
Reid is a member of the group that arguably has the toughest job of all - recommending where the franchise-based Super competition is heading and having to complete the job by July.
He is in a fascinating position, given his Highlanders franchise has regularly been the subject of speculation it might be at risk.
Poor crowds, falling television ratings and the general state of rugby had all impacted on the top tier of rugby, Reid said.
"With the Super 14 being in its 13th season in its current form, it is looking tired and is in need of an overhaul. Of that, there is little doubt," Reid told Otago rugby stakeholders in one of his regular memos".
"The question is, what will it look like in the future?"Reid said the future of the franchise-based competition was complex.
Any changes made at the top would also affect things like the Air New Zealand Cup.
He admitted to the stakeholders the Highlanders would "come under intense speculation given our lack of playing performance over the recent past".
Reid has issued a plea to the wider rugby community in the South to attend both the Highlanders-Blues game at Carisbrook on Saturday night, and the All Blacks-Springboks test on July 12.
"Perception often becomes reality within any subject and nowhere is this more visible than in televised sport," he wrote.
"If the ground you are playing in is near empty, the perception of those watching is that all is stuffed".
"If we believe some of the utterances coming out of the northern media in regard to the Highlanders franchise being at risk, it is seriously important that two things happen: playing results improve, and crowds improve".
It is important that the last televised view of the Highlanders season is one of another competitive performance and a reasonable crowd.
"If we are serious about retaining the Highlanders franchise - and not for one moment would I expect that we aren't - we need to front up and show all and sundry that we do care."
Carisbrook hosts its first test in three years in July and Reid said it was vital the game sold out to show the NZRU Dunedin was serious about remaining an international venue.
