Dunedin road users are being encouraged to ‘‘dob in'' drivers who run red lights.
A two-month road safety campaign called 0800 Full Stop is encouraging people to phone a number [0800 3855987867] to report motorists or cyclists who ignore red lights.
A ‘‘cautionary'' letter will then be sent out and the offender's details entered into a database which will be available to the police.
The campaign, which runs until mid-June, involves the Dunedin City Council, police Transit NZ and AMI Insurance.
Dunedin is considered to have a poor record of intersection crashes, with 987 injury crashes.
The city has seen six fatalities and 202 serious injuries at intersections in the five-year period 2002-06.