Taking snow to the city

Mons Royale creative director and co-founder Hannah Acland checks out the Wānaka-based company’s new flagship store in central Auckland.

The doors opened to Mons’ first North Island retail space on Friday, featuring its high-performance merino wool apparel built for snow sports and alpine missions.

In-store updates and snow reports would connect visitors with the slopes of Tūroa, Treble Cone, Whistler and Innsbruck in real time.

The Britomart store is Mons’ seventh retail location.

Last year, it opened stores in Wānaka and Whistler, Canada.