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That has changed for the Otago Farmers Market.
While there were fewer stalls set up in the Dunedin Railway Station car park and platform, hundreds of shoppers flowed through the market.
So much so, Fat Cherry Company owner Boyd Brinsdon, of Cromwell, said he had sold out by 10am. There was nothing left to do but pack up and go back to Central Otago early.
''We come down every Saturday to the farmers market during the summer.
''I'm surprised at how many people are here today.
''We've been coming for about 12 years now, and it used to be that after Christmas, the markets were quiet.
''But now they're just really steady.''
Many stall holders said it made it financially viable to skip their Christmas holidays and continue to sell at the market.
Mr Brinsdon believed the growth in popularity of the post-Christmas markets was due to growth in the tourist industry.
''What's great to see is lots of out-of-towners and tourists coming to the market. So it's obviously a bit of an attraction.''
The cruise ship Celebrity Solstice was in Dunedin on Saturday, carrying up to 2852 passengers.