Advert banking on the appeal of sea horses

A herd of horses  gallops along Tomahawk Beach in Dunedin yesterday morning while being filmed...
A herd of horses gallops along Tomahawk Beach in Dunedin yesterday morning while being filmed for an overseas commercial. Photo: Dee Sorrell
Up to 20 black horses thundered through surf along Tomahawk Beach in Dunedin yesterday morning, all in aid of a UK bank advertisement.

Seemingly, few people witnessed the spectacle. The film crew had begun preparations mid-week, with early starts each day.

Tomahawk woman Dee Sorrell had for several days been watching preparations for the big shoot yesterday morning, which ran for about an hour from about 7.30am.

"It was incredible, like a movie set," she said when contacted.

The beach was full of trucks, horse floats and tents and other areas were  used for large catering facilities and portable toilets.

A keen horsewoman herself, Ms Sorrell said it was rare to have the opportunity to see that  many horses galloping through the surf.

"I almost burst into tears, it was so spectacular," she said.

"I’m not sure if it was 18 or 20 [horses]; they were difficult to count," she said.

Yesterday’s beach conditions were "wet and miserable", but it did not  stop  the shoot going ahead, she said.

Enterprise Dunedin director John Christie said the film shoot permits had ‘‘been organised from scratch’’, in about a week. The New Zealand film crew were also planning on filming in other, unspecified, locations around Otago.

Enterprise Dunedin had helped pull together the  required permits.

"It’s a great opportunity for Dunedin to  showcase its attractions," he said.

Mr Christie did not know where all the horses had come from.

Signs put up by the film company stated the beach was closed during filming, for safety reasons. The advertisement was understood to be for the Lloyds Banking Group, which has historically had a black horse logo.

simon.hartley@odt.co.nz

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