Teaching brewery hops up its sales

Building a generation of beer experts one batch at a time is progressing well for Otago Polytech's Central Campus brewery.

Four students are halfway through New Zealand's first full-time brewing course at the polytech's purpose built facility on Bannockburn Rd in Cromwell.

Brewery operations manager Ben Middlemiss said craft beer under the label ''Otago Brew School'' had begun to be offered in the past few weeks at venues around Dunedin, including Ombrellos Kitchen & Bar, The Craic Irish Tavern, Eureka Cafe & Bar and the Taieri Hotel.

''We are getting some great feedback from some of those places,'' Mr Middlemiss said.

Otago Polytechnic's Central Campus brewery operations manager Ben Middlemiss (left) and lecturer Geoff Collie try the latest batch of porter at the school. Photo: Simon Henderson
Otago Polytechnic's Central Campus brewery operations manager Ben Middlemiss (left) and lecturer Geoff Collie try the latest batch of porter at the school. Photo: Simon Henderson

Other locations in Dunedin and Central Otago would soon be able to offer the beer.

The brewery had been launched late last year as Rough Rock Brewing Co, but they were now instead focusing on the label ''Otago Brew School'' to more accurately reflect the product, Mr Middlemiss said.

The label stood out among many different choices people had for beers in venues.

People were selecting it because they were interested in the fact it was a brew school, Mr Middlemiss said.

The facility was able to produce between 500 and 1000 litres per brew day, which could be packaged into kegs or bottles.

Having the beer available for sale enabled students to have direct responses from the public.

''Right now we are getting very positive feedback, and we have only really been running a short while,'' Mr Middlemiss said.

simon.henderson@alliedpress.co.nz

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