You are not permitted to download, save or email this image. Visit image gallery to purchase the image.
Seven people were taken to hospital, one with serious injuries, after two cars collided on a straight stretch of road near Omarama this afternoon.
A police spokeswoman said one vehicle is on its side on the highway and another is off the road after the crash.
St John said two people were taken to Dunedin Hospital and a further five were transported to Timaru Hospital.
One person was in a serious condition, one was moderately injured and the rest sustained minor injuries.
It was previously reported that only three people were injured but that has since been adjusted.
Fire crews from Omarama and Otematata, St John ambulance and an Otago Regional Rescue Helicopter rushed to the scene and State Highway 8 was blocked about 5km west of Omarama, between Shortcut and Broken Hut Rds.
The cause of the crash on the straight road was not immediately available.
Fire and Emergency New Zealand shift supervisor Mau Barbara said three people were injured and an Otago Regional Rescue Helicopter was dispatched from Taieri Airfield.
The rolled car had to be towed from the scene and the road was reopened.
A police spokeswoman said the Serious Crash Unit was not notified.