Community sports adviser Tiny Carruthers said he had been in contact with the majority of clubs in the area since he began in his role in November, and had identified some common themes in terms of the help they needed.
These included communication within clubs and with the wider public, fundraising and how to run clubs effectively.
In response he had organised a series of presentations on the subjects from "high-quality speakers", from which he hoped clubs would benefit and learn, he said."This is about arming the clubs with the tools that they need to be a successful club.
"As they’re growing in size due to population growth, and wanting to build facilities, the clubs’ organisation needs to be of a really high standard.
"We often find that someone will put in sterling work for the club for a number of years and then when they leave, a vacuum is left behind. So a lot of this is about building a strong club that can continue even if you do lose key members."
The first presentation will be by University of Otago Business School professional practice fellow Leanne Ross on the topic of social media.
Ms Ross is a digital marketer from Ireland with more than 10 years’ industry experience.
Outside her teaching role, Ms Ross has worked with many local sporting organisations, including the Highlanders, Badminton Otago, Otago Hockey and Dunedin Ice Skating.
Mr Carruthers said she was a "highly rated presenter" and he urged clubs and community groups to attend the free session at noon on Wednesday next week in the Armstrong Room at the Lake Wanaka Centre.
Ms Ross will also be giving a presentation in Queenstown at 7pm the same day in the Queenstown Events Centre function room.
• RSVP for either event to tiny@sportotago.co.nz by next Monday.