Store’s anniversary marked with woollen wonders

Fleece, fashion and everything in between was the theme of WS Hickey & Son’s 70 years in business celebration on Saturday.

The Omakau wool store was bursting at the seams during a fashion parade featuring Central Otago designers who work with wool, along with winning entries from the WoolOn Awards, the biennial fashion competition which featured garments with a minimum of 70% wool content.

Third generation WS Hickey & Son director Hayden Hickey said he was delighted with the number of people who had attended.

"I think everyone learned something."

From grabbing and coring bales for samples to high-end fashion on the catwalk, the traceability of New Zealand wool was highlighted during the afternoon.

Alexandra woman Robyn Marshall displayed her 1973 wedding dress crocheted by her and her mother Ann McRae, along with two bridesmaids gowns.

Creative Fibre Alexandra, formerly Spinners and Weavers, showcased their wide range of skills such as knitting and felting.

An Anzac tribute by Elaine Booth, of The Fashion Booth, in Roxburgh, opened the fashion parade at...
An Anzac tribute by Elaine Booth, of The Fashion Booth, in Roxburgh, opened the fashion parade at the WS Hickey & Son 70th celebrations at Omakau on Saturday. PHOTO: JULIE ASHER
Upcycled garments from woollen blankets were demonstrated by Shona Bain, of Alexandra.

The event also featured a fashion parade of wool garments.

Roxburgh designer Elaine Booth, of The Fashion Booth, led the way with an evening gown designed as an Anzac tribute.

It featured handmade poppies down one side and silk sunflowers on the other, representing hope for the future, Ms Booth said.

Garments from Eweburn Creek designer Lucy Girvan were made from 23-micron merino sourced from her parents’ property near Ranfurly.

Curvature designer Becs Calder, of Lauder Station, showcased her ready-to-wear garments and WoolOn entries.

A traditional country-style afternoon tea concluded the event, which also featured the judging of more than 100 fleeces for the Royal A&P Society Golden Fleece Awards.

julie.asher@odt.co.nz