Wanaka Four Square supermarket operators James and Karen Backhouse this week gained resource consent to paint the historic facade of the township's original general store.
The facade is listed as the only central-Wanaka building on the Queenstown Lakes district plan schedule of protected historic features.
The Backhouses say the new paint job will "freshen up" the front of the supermarket and "embrace the character of the building" .
Johnathan Howard, an Otago Southland Heritage Conservation adviser, said in a letter the facade was the only historic building to feature on the council's protected schedule inventory.
Mr Backhouse said he understood that the building was opened about 1911 by the Jolly family and that it had been operated as a general store ever since.