Thorny issues for Davies

David Davies, the former boss of Dunedin's Forsyth Barr Stadium, is in the thick of a fresh...
David Davies, the former boss of Dunedin's Forsyth Barr Stadium, is in the thick of a fresh stadium debate.
The former boss of Dunedin's Forsyth Barr Stadium has swapped one thorny stadium debate for another.

David Davies (54) has been named the new managing director of Edinburgh Rugby, based in the Scottish capital, ending a spell on the sidelines after quitting Dunedin unexpectedly last year.

However, Mr Davies has found himself in the thick of a fresh stadium debate, as his new club mulls a possible move away from its 67,000-seat home at Murrayfield, the home of Scottish rugby.

The club was struggling to attract crowds to the cavernous venue, prompting complaints about a lack of atmosphere and suggestions it could move to a smaller facility.

And, in an email to the Otago Daily Times, Mr Davies said increasing the average attendance at home games was now one of his top priorities.

So, too, was rebuilding the club, which needed new coaches, back-room staff and extra players, he said.

However, Mr Davies said he was relishing his time in the ''Dunedin of the North'' and having another chance to make a contribution.

''I have enjoyed a challenge or two in my time, so coming to the 'Dunedin of the North' was an easy decision.

''The rugby landscape has changed in the North and the opportunity to make a contribution is clear.''

Mr Davies said he also kept a close eye on Dunedin from his new home, and was pleased Forsyth Barr Stadium had secured two more headline concerts - Paul Simon and Aerosmith - since his departure.

That was ''a great result for the city'', while missing out on Fleetwood Mac's signature for a possible concert in December was par for the course, he believed.

''We missed out on a few in my time there. This is part and parcel of being in that segment of entertainment - it is a very competitive space.

''I expect we missed out on more than we secured and that is the same for every stadium.''

Media reports of Mr Davies' appointment have briefly canvassed his time in charge of Dunedin's tumultuous stadium project.

An Edinburgh Rugby press release announcing Mr Davies' appointment noted his contribution towards New Zealand's ''newest and largest indoor stadium'', while a BBC Sport report said Mr Davies played a ''key role'' in launching the ''state-of-the-art stadium'' in Dunedin.

A report in The Scotsman noted Mr Davies was drawn to Dunedin by ''the potential of creating the world's first covered stadium with natural grass''.

''And, despite a variety of tensions over the £100 million project to replace the famous Carisbrook stadium, [Mr Davies] considers its completion in time for the Rugby World Cup in 2011 a career highlight,'' the report said.

- chris.morris@odt.co.nz

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