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Queenstown has secured several key visitor industry events for next year, demonstrating the resort's growing appeal as a business tourism destination.
Destination Queenstown (DQ) has successfully bid to host next year's Conventions and Incentives New Zealand (Cinz) conference, considered to be New Zealand's premier business tourism event.
The conference will be one of four key visitor industry events to be held in Queenstown in 2012.
The others are the Australia New Zealand Agent (Anza) workshop, which will bring together educators and education agents in February; New Zealand's largest travel trade event, Trenz, which will be held in May; and the Holiday Parks Association of New Zealand (HAPNZ) conference and trade exhibition in June.
DQ convention bureau manager Kylie Brittain, who bid for the Cinz conference on Queenstown's behalf, said she was delighted with the result.
"Hosting this conference will give us a fantastic opportunity to showcase Queenstown as a business tourism destination to key people in New Zealand's conference and incentive industry.
"While the conference will be the main focus over the three days, there's also plenty of time for delegates to get out and enjoy the scenery, activities, and cafes, bars and restaurants."
The Cinz conference will be held at the Millennium Hotel from November 7 to 9, 2012, with up to 180 industry representatives from around New Zealand expected.
The resort last hosted the conference in 2005.
Cinz chief executive Allan Trotter said the success of the bid reflected the strength of Queenstown's offering.
"Queenstown ticks all the boxes as an inspirational and motivational destination with stunning scenery, easy international flight access, high-quality accommodation and conference venues, destination management experts, exciting group and adventure activities, and award-winning food and wine."